.news {
  box-shadow: inset 0 -15px 30px rgba(0,0,0,0.4), 0 5px 10px rgba(0,0,0,0.5);
  width: 350px;
  height: 30px;
  margin: 20px auto;
  overflow: hidden;
  border-radius: 4px;
  padding: 3px;
  -webkit-user-select: none
} 

.news span {
  float: left;
  color: #fff;
  
  font-weight: 700;
  padding: 6px;
  position: relative;
  top: 1%;
  border-radius: 4px;
  box-shadow: inset 0 -15px 30px rgba(0,0,0,0.4);
  font: 16px 'Raleway', Helvetica, Arial, sans-serif;
  -webkit-font-smoothing: antialiased;
  -webkit-user-select: none;
  cursor: pointer
}

.news ul {
  float: left;
  padding-left: 20px;
  animation: ticker 10s cubic-bezier(1, 0, .5, 1) infinite;
  /*animation: ticker 10s cubic-bezier(1, 0, .5, 0) infinite;*/
  -webkit-user-select: none
}

.news ul li {line-height: 30px; list-style: none }

.news ul li a {
  /*color: #fff;*/
  color:red;
  text-decoration: none;
  /*font: 14px 'Raleway',Helvetica, Arial, sans-serif;*/
  font: 19.15px 'Lato', sans-serif;
  -webkit-font-smoothing: antialiased;
  -webkit-user-select: none
}

.news ul:hover { animation-play-state: paused }
.news span:hover+ul { animation-play-state: paused }

/* OTHER COLORS */
.blue { background: #347fd0 }
.blue span { background: #2c66be }
.red { background: #d23435 } 

.red span { background: #c22b2c }

.green { background: #699B67 }
.green span { background: #547d52 }
.magenta { background: #b63ace }
.magenta span { background: #842696 }

@keyframes ticker {
  0%   {margin-top: 0 }
  25%  {margin-top: -30px }
  50%  {margin-top: -60px }
  75%  {margin-top: -90px }
  100% {margin-top: 0 }
}